City Hall, Council  
Chamber  
City of Santa Rosa  
100 Santa Rosa Avenue  
Santa Rosa, CA 95404  
ECONOMIC DEVELOPMENT  
SUBCOMMITTEE  
REGULAR MEETING AGENDA AND  
SUMMARY REPORT - FINAL  
FEBRUARY 9, 2026  
9:00 A.M.  
ALL PUBLIC COMMENTS WILL BE PROVIDED IN PERSON  
OR VIA EMAIL IN ADVANCE OF THE MEETINGS.  
MEMBERS OF THE PUBLIC CAN PARTICIPATE IN THE MEETING BY  
ATTENDING  
IN-PERSON FROM THE COUNCIL CHAMBERS LOCATED AT 100 SANTA  
ROSA AVENUE .  
THE PUBLIC CAN ALSO VIEW OR LISTEN TO THE MEETING LIVE AT:  
1. HTTPS://SANTA-ROSA.LEGISTAR.COM/CALENDAR.  
CLICK ON THE "IN PROGRESS" LINK TO VIEW;  
2. VIA ZOOM WEBINAR BY VISITING  
HTTPS://SRCITY-ORG.ZOOM.US/J/85693623741,  
OR BY DIALING 877-853-5257 AND ENTERING WEBINAR ID: 856 9362  
3741;  
3. COMCAST CHANNEL 28, AT&T U-VERSE CHANNEL 99; AND  
4. VIA YOUTUBE AT HTTPS://WWW.YOUTUBE.COM/CITYOFSANTAROSA  
IN THE EVENT A BOARD MEMBER PARTICIPATES REMOTELY BASED  
ON JUST CAUSE UNDER THE BROWN ACT, THE CITY WILL ALLOW  
FOR PUBLIC COMMENT THROUGH THE ZOOM LINK OR DIAL-IN  
NUMBER ABOVE.  
9:00 A.M.  
1. CALL TO ORDER AND ROLL CALL  
2. REMOTE PARTICIPATION UNDER THE BROWN ACT (Gov. Code § 54953.8)  
This time is reserved for any Subcommittee Member to announce remote  
participation under the “Just Cause” provision of Government Code Section  
54953.8.  
3. MODIFICATIONS TO AGENDA  
If needed, this is the time to announce any changes to the agenda due to  
unforeseen circumstances.  
4. ANNOUNCEMENTS  
5. APPROVAL OF MINUTES  
5.1  
Draft Minutes - December 8, 2025.  
Attachments:  
6. PUBLIC COMMENTS  
This is the time when any person may address matters not listed on this  
agenda, but which are within the subject matter of the jurisdiction of this  
subcommittee. The public may comment on agenda items when the item is  
called. Each speaker is allowed up to three minutes.  
7. MATTERS HELD IN COMMITTEE  
8. PRESENTATIONS  
9. PARTNER REPORTS  
10. ACTION ITEMS  
11. DEPARTMENT REPORTS  
This time is reserved for City staff to provide a briefing on issues of interest.  
No action will be taken on these matters except to possibly place a particular  
item on a future agenda for consideration.  
11.1  
11.2  
Receive an update and demonstration on the New Business Concierge  
Portal - a component of the virtual One-Stop-Shop initiative. Provide  
staff with feedback.  
Recommended Action: Discussion Item.  
Receive an update and report on Economic Development Strategic  
Plan initiatives and projects - One-Stop Shop, Ross Street Pilot, New  
Commercial Renter Program, Creative Corridor, In-Home Childcare  
Guide, Tourism Strategic Plan and SRTBIA.  
Recommended Action: Information Only.  
Attachments:  
11.3  
Receive an update and report on Planning projects which directly align  
with the Economic Development Strategic Plan - Entertainment Zones  
and Use Permit Process.  
Recommended Action: Information Only.  
11.4  
11.5  
Receive an update and report on sign permitting, application and  
approval processes for businesses. Provide staff with feedback.  
Recommended Action: Discussion Item.  
Receive a report on Art and Culture initiatives and event policy  
development.  
Recommended Action: Informational Only.  
Attachments:  
12. OTHER UPDATES  
13. COMMITTEE ASSIGNMENTS  
14. FUTURE AGENDA ITEMS  
15. ADJOURNMENT  
The City of Santa Rosa does not discriminate against individuals (including member(s) of a legislative body) with disabilities in  
its employment, services, benefits, facilities, programs, or activities. Requests for accommodations, auxiliary aids, or services  
necessary to participate in a City program, service, or activity, including printed information in alternate formats, are available by  
contacting the Recording Secretary at (707) 543-3084 (TTY Relay at 711) or jareynolds@srcity.org. The e-mail subject line  
should read “ADA Accommodation Request” or “Language Assistance” and the email should include your name, address,  
telephone number, and a description of the request. If the request is received at least seven (7) business days prior to the board  
meeting, the copy shall be provided no later than two (2) business days prior to the board meeting. Meeting information can